Opinion Leader InvitationMore Info Hide Info
Insight – Objective
Recruitment and invitation of selected creatives for the exclusive opening of the "The Little Black Jacket"- exhibition that toured through Paris, London, New York and Tokyo.
Concept - Strategy
Screening of our key creative network in cooperation with Chanel and create a guestlist for the opening as well as editing a contact list for an e-mail newsletter mailing announcing the exhibition in Berlin.
Output - Impact
Berlin`s most promising event in 2012.
Too long to drop