Beiersdorf
Global insight process
More Info Hide InfoINSIGHT – OBJECTIVE
Insight generation for all BDF product groups with international management teams utilising global research data (Nivea for Men, Nivea Body, Nivea Hair, Nivea Make Up, Nivea Sun, Eucerin and Hansaplast).
Research – Methodology
Management and moderation of the BDF Insight Generation Process.
Strategy – Recommendations
Insight formulation and priorisation.
Skills
Brand Development
Communication Development
Insight Generation
Strategy Consulting
Trend & Ideation Workshop
Trend & Innovation Consulting
Key Creatives
n/a