Gala x Tiffany&Co.

Event concept & content development

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Insight - Objective

Development of a cooperation event between Gala magazine and jeweler Tiffany & Co. in order to indicate and celebrate their long lasting partnership with clients and partners.

Concept - Strategy

The realization of a glamorous party with a metropolitan flair that reminds of Tiffany & Co.'s city of origin New York City. The event distinguishes itself from common events because of its sophisticated standard, the attendance of numerous celebrities, an integrated professional photo shooting and its culinary highlights.

Output - Impact

Building brand awareness among the potential target groups and an impactful differentiation to the competition (Grazia, InTouch, Bunte). A series of event photos for the Gala magazine and attention from other news media.

Skills

Content Development

Design System

Event & PR Concept

Exhibition & Event

Film

Print

Key Creatives

Stefan Strumbel
DJ IMKINGKONG
Johanna Klum
Sara Nuru
Jochen Schropp
Bettina Cramer
Alexandra Neldel
Lisa Martinek
Julia Dietze
Leyla Piedayesh
Nina Suess

Year

2014 – ongoing

Markets

Germany

Links

http://www.gala.de/
http://www.tiffany.de/

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